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When you put marketing last, you leave money on the table. Marketing isn’t easy, but the basics are straightforward. There are a few...

I often talk with my clients about their website’s sales funnel (or conversion funnel). Many new entrepreneurs—and even seasoned business...

What Marketing Strategy Is Best for Your Business? We frequently get questions from business owners regarding how to spend their...

We’ve talked about social media for your business and how to use social media to connect with your customers. Today, we’re going to...

When you search for a local business or service on Google, you usually see two main types of search results: Ads – These are results that...

Imagine an employee who: Worked 24 hours a day, 7 days a week, 365 days a year—without taking a single lunch break Found potential...

The way we find local businesses and services in America is changing. 10 or 20 years ago, finding a local veterinarian, home inspector,...

What’s new in small business marketing? In this post, our marketing pros at Go West Marketing have gathered some of the hottest...

SEO is short for search engine optimization. It’s not enough to throw together some images and your business address, buy a domain name,...