Keely CovelloJul 6, 2018How to Incorporate PPC Into Your Digital Marketing StrategyPPC stands for “pay per click” marketing. This model of Internet marketing allows you to publish ad campaigns and pay every time a...
Keely CovelloJul 20, 2017Social Media Strategies for Every GenerationDifferent age groups use different types of social media. As you build your brand’s social media strategy, this is important to take into...
Keely CovelloMar 30, 2017Small Business Marketing Landscape for 2017What’s new in small business marketing? In this post, our marketing pros at Go West Marketing have gathered some of the hottest...