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Imagine an employee who: Worked 24 hours a day, 7 days a week, 365 days a year—without taking a single lunch break Found potential clients in your area at the exact moment when they were looking for your services and ready to buy Answered your clients’ questions about your business clearly, consistently, and correctly every single time Directed potential clients to glowing reviews from your happy customers Took data-oriented tasks off your plate such as booking, payment, rese

If you own a business, and you don’t have an SEO-optimized website, you’re missing out on a lot of phone calls. Instead, those potential clients are going to your competitors—the ones with websites that rank on Google. Google looks at a number of different factors when choosing which websites rank where. One of those factors is whether or not a website is responsive. In this blog post, I’m going to tell you what responsive web design means and why it is so important for your

Do you need a blog on your website? The answer depends on a few factors, including the size of your business, the types of services you offer, and how aggressive you want your online marketing to be. Let’s talk about it. What is a blog? A blog—short for “web log”—is a webpage that includes frequently updated material. Some blogs act like personal journals of lifestyle, fashion, fitness, or travel inspiration. Others are humorous, others are inspirational or devotional. These

The way we find local businesses and services in America is changing. 10 or 20 years ago, finding a local veterinarian, home inspector, pest control company, florist, plumber, or other service meant pulling out the phone book and looking up the appropriate term in the Yellow Pages. Today, finding these services just involves turning on your smart phone and running a Google search. The trend is definite: People don’t use the phonebook. They use their phones. In the age of Goog

SEO is short for search engine optimization. It’s not enough to throw together some images and your business address, buy a domain name, and call it good. If you want your small business website to work for you, you need to make sure that it is optimized for search engine success. Today, people use their phones for everything. If they need a plumber, an electrician, a horseshoer, a landscaper—they’re not going to put down their phone and run to find the Yellow Pages. They’re