Elmhurst Hospital Auxiliary
Web Design, SEO, Content Writing
Leading Commercial Litigation Firm
This powerhouse Puerto Rican business law firm needed a website to communicate their mission and values. We needed to project confidence, strength, authority, and experience. Their logo featured three pillars, so we allowed this choice to inform our design, with every element of their website mirroring the "pillar of strength" concept. Clean, readable, professional, and imminently trustworthy, their website design actually communicated their values, reinforcing the copy.
Following our "pillar of strength" motif, we chose this strong, vertical font to communicate reliability, timelessness, and authority. This popular sans serif font choice reads extremely well on the screen, complimenting the softer serif font we chose for body copy.